NUOVO Salon Group

NUOVO Salon Group

NUOVO Salon Group is proud to be this area's premiere AVEDA Lifestyle Store, Salon and Spa group. With award winning locations, NUOVO is honored to be a part of the prestigious Intercoiffure America membership, as well as recipients of "Salon Today" Magazine's "Top 200 Fastest Growing Salons" four years in a row.

Terry McKee, Founder, President and Creative Team Leader of NUOVO Salon, requested that The BLUE New Media Team create a website which would accomplish the following goals:

• SHOWCASE: Provide a compelling venue to showcase the offerings of Nuovo Salon.
• LOOK AND FEEL: Provide an attractive website that a wide variety of visitors feel comfortable with
• INFORMATIONAL: Give the visitor an understanding of the company and its offerings
• SCALABILITY: Include a high level of scaleability to accommodate future growth of the website
• CONTENT MANAGEMENT: Allow Nuovo Salon to add photos and text to the website.

The BLUE New Media Team provided a complete solution encompassing website design, information architecture, content strategy and an ecommerce solution which is managed by the client.

An administrative content management tool was built into the design, followed by comprehensive training and support.

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