Pinnacle Medical Group
Pinnacle Medical Group Pinnacle Medical Group, formed in 1998, is a multi-specialty group practice, developed by four local physicians who merged together to expand the health care needs of their community - Bradenton, Florida. They have multiple locations, all of which need to be included in an all encompassing website, featuring all the Specialties and Services Pinnacle has to offer. Services included are: Family Medicine, Internal Medicine Services, Specialty Services, Neuromuscular Specialty Services, Diagnostic Center, and Urgent Care Services. The company’s mission statement: “Pinnacle Medical group is a compassionate healthcare team committed to the best in comprehensive quality medical care.” Pinnacle Medical Group asked The BLUE New Media Team to create a web site with the following goals and visions:
Their target audience:
The BLUE New Media Team provided a complete solution encompassing website design, information architecture and content strategy. In addition, content management tools, training and guidelines were delivered, which have enabled Pinnacle Medical Group to easily maintain and administer their website themselves.
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